About Me.

During business hours, I am the Chief Operating Officer and partner at WebDevStudios, a full service website development and design agency.


I am also the author of WordPress For Dummies, and several other books in the For Dummies™ series around web design, development and WordPress. I've enjoyed a fulfilling career in the WordPress industry for the past 15-years.


Outside of business hours, I am a casual baker, gardener, Alice in Wonderland fan, and a not-so-casual Green Bay Packers football fan.



Since 2006, I have been writing books on the WordPress platform for the For Dummies™ series from Wiley Publishing.  My books are distributed world-wide in multiple languages - that is mostly due to the overwhelming popularity of the WordPress platform, which currently powers 30/% of all websites you view on the web today!

The Latest Editions


I have been involved in several business ventures in my career.  I founded a yoga studio and ran that for a couple of years.  I founded a WordPress Design Agency back in 2003, when WordPress first started to become popular.  I also ran a WordPress Theme company for a few years.

In 2012, when my WordPress Design Agency became so busy that I couldn't do it on my own any longer, I got in touch with a colleague, Brad Williams, who was running a WordPress Development Agency.  I thought our two talents would really compliment one another:  Design + Development.

That was 7 years ago, and today I am still a co-owner and Chief Operating Officer at WebDevStudios.  I joined in 2012, and liked it so much I decided to stay!

Public Speaking.

I love the opportunity to speak at conferences and events on topics I am passionate about: WordPress, Web Design and Business.  I have presented at various events, nation-wide and am currently available for upcoming events.

Web Design.

Design is really my passion, over anything else that fills the hours in my day.  I'm a self-taught designer & frontend developer who turned dabbling into a 15-year long career!  Below are some of my favorite works our team at WebDevStudios has done in the past several years.

Pepperidge Farm - Tim Tam

it's a biscuit, not a cookie!

What's In My Food?

 Campbell Soup answers that question.

MTV News

I want my MTV!


Microsoft has transformed the way we communicate.


Lisa is one of my favorite authors to work with. She was finishing up the first edition of WordPress For Dummies when I joined Wiley. 8 editions and 3 additional books later, Lisa has really turned an idea into a successful line of titles for our brand. I can't wait to tackle new projects and new editions of all of her books with her!

Amy Fanderi

Aquisitions Editor - Wiley Publishing

Lisa is a visionary. Her contributions are felt in so many different facets of the business everyday. She controls everything WordPress and continually exceeds clients expectations. With the massive shift in the market towards WordPress, we are thrilled to have Lisa as our development leader. Go Pack!

Chris Pollara


Lisa is one of my favorite "For Dummies" authors. She wrote a book that I was personally in need of, and that filled a huge void in the marketplace. She's easy to work with, has great ideas, and is always willing to try something new. Plus, her book is great...what more could a marketer ask for!

Ellen Gerstein

Director of Marketing - Wiley Publishing

Lisa Sabin-Wilson is an undisputed master of WordPress, her research is thorough and her writing style makes the knowledge she conveys very accessible.

The author does indeed do a good job of explaining what you need to know.

Jerry Saperstein

Amazon 5-Star Review

Pain Makes People Desperate

Pain desperation is a thing. Pain is an epidemic in this country, as much as opioids are. Chronic pain sufferers cannot get the pain relief they so desperately need. More and more, I ask the question: What's worse? Addiction or pain. I don't have the answers.
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Lisa Sabin-Wilson Brain Dumping

When I Get Overwhelmed, I Take a Dump. A Brain Dump.

Begin at the beginning.... solve those first big steps and a plan begins to take place, things begin to take shape and pretty soon, relief. Here are some methods that I find most effective when faced with some insurmountable task that contains a million different pieces, and I would love if you would share yours. My mind is always open to different ways of getting from the beginning to the end.
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I am a failure at meditation – or so I thought.

Staying focused and resilient is hard - especially for business owners and people who live stress-filled lives. A trained and disciplined mind allows me to be methodical and clear in my business practice, and present and thoughtful in my personal life. I just don't meditate the way all the experts say I should. I have my own methods and my own way that works for me.
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Words To Live By.

"You're mad. Bonkers. Off your head.

But I'll tell you a secret ... all of the best people are."

~Alice Alice In Wonderland

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